New Your academy, your brand

Launch your own course platform in an afternoon

Lilalu is a white-label, Udemy-style learning platform on your own domain. Upload videos, build courses, take payments — and keep 100% of what you earn.

No credit card required · Free 14-day trial · Cancel anytime

academy.brightlane.com

Explore courses

142 courses · 6 categories

Hand-picked classes from the Brightlane studio.

Design The Complete Branding Masterclass course cover

The Complete Branding Masterclass

MRMaya Rivera
★ 4.9· 2,418$89
Marketing Sell Out Your First Cohort course cover

Sell Out Your First Cohort

DKDev Kapoor
★ 4.8· 1,902$129
Video Editing for Creators course cover

Editing for Creators

SLSora Lin
★ 5.0· 3,540Free

Powering academies for creators & teams everywhere

Northwind Brightlane Studio 9 Maker Co Lumen Foldwork

Courses that look like a million bucks

Every class gets a polished cover, instructor profile, ratings and previews — automatically. This is what your catalog could look like.

Code Ship Your First Web App course cover

Ship Your First Web App

JTJules Tanaka
★ 4.9· 5,210$74
Wellness Calm: A 30-Day Reset course cover

Calm: A 30-Day Reset

ANAmara Ndiaye
★ 4.8· 1,176$39
Finance Money Skills for Freelancers course cover

Money Skills for Freelancers

RCReuben Cole
★ 4.7· 884$59
Photo Golden Hour: Portrait Photography course cover

Golden Hour: Portrait Photography

EFEsme Fontaine
★ 5.0· 2,063$99

Everything you'd build yourself — without building it

All the pieces of a serious course business, ready out of the box and wearing your brand.

Beautiful video courses

Drag in your videos, organize them into modules and lessons, and stream them with a fast, adaptive player.

Your domain, your brand

Run everything on your own domain with your logo, colors and fonts. Learners never see "Lilalu" — only you.

Payments that just work

One-time, subscription or free. Connect Stripe in two clicks and get paid directly — we never touch your money.

Quizzes & certificates

Add graded quizzes, track completion and issue branded certificates automatically when learners finish.

Students & cohorts

Manage enrollments, run live cohorts, drip content on a schedule and message your whole class at once.

Analytics that matter

See revenue, sign-ups, completion rates and your best-performing lessons — all in one clean dashboard.

Run the whole business from one dashboard

Revenue, enrollments and engagement at a glance — no spreadsheets, no guesswork.

brightlane.com/admin

Overview

+ New course
Revenue (30d)
$18.4k▲ 12%
New students
642▲ 8%
Completion
71%▲ 3%
Enrollments this week

From zero to live in three steps

No developers, no plugins, no month-long setup. Most people launch the same day they sign up.

1

Make it yours

Add your logo, pick your colors and point your domain. Your academy looks like you built it from scratch.

2

Build your courses

Upload videos, write lessons, add quizzes and set your prices. Reorder anything with a drag.

3

Open the doors

Hit publish, share your link and start enrolling students. Payments land straight in your Stripe account.

Drag-and-drop builder

Build a course like you'd write a list

Add lessons, drop in videos and reorder modules with a drag. No theme files, no plugins — just your content, organized.

  • Modules, lessons and free previews
  • Drip-release on a schedule
  • Quizzes and downloadable resources
Branding Masterclass8 lessons
Welcome & what you'll learnIntro · free preview 3:12
Finding your brand voiceModule 1 · Lesson 2 11:48
Building a color systemModule 1 · Lesson 3 14:05
Keep what you earn

No revenue share. Ever.

Marketplaces take a cut of every sale and own your students. With Lilalu you pay one flat subscription and keep 100% of your revenue — and your audience.

  • Your customer list belongs to you
  • Export your data anytime
  • Predictable flat pricing as you scale
Your earningsThis month
$18,420
paid out · 100% yours
Branding Masterclass32 sales $2,848
First Cohort11 sales $1,419

Loved by people who teach

Creators choose Lilalu to own their platform instead of renting space on someone else's.

12k+
Courses published
$40M
Earned by creators
98%
Would recommend

Simple pricing that scales with you

Start free. Upgrade when your academy grows. No revenue share on any plan.

Starter
$0/mo
For testing the waters
  • Up to 3 courses
  • 50 students
  • Lilalu subdomain
  • Stripe payments
Start free
Scale
$149/mo
For teams & academies
  • Everything in Pro
  • Multiple instructors & roles
  • API & integrations
  • Priority support
Talk to us

"I moved my whole course library off a marketplace and onto Lilalu in a weekend. It looks like mine, it sells better, and I finally keep every dollar."

Maya R. · Independent creator, 8,000 students

Questions, answered

Is Lilalu really white-label?

Completely. Your academy runs on your own domain with your logo, colors and fonts. There's no Lilalu branding anywhere your learners can see.

Do you take a cut of my sales?

Never. You pay a flat monthly subscription and keep 100% of your course revenue. Payments go straight to your own Stripe account.

Do I need any technical skills?

No. If you can upload a video and fill in a form, you can build a course. Setup takes minutes and most creators launch the same day.

Can I move my existing courses over?

Yes. Bulk-upload your videos, organize them into modules, and import your student list. We're happy to help on Pro and Scale plans.

What happens after the free trial?

You can stay on the free Starter plan or upgrade to Pro. Nothing is charged until you choose a paid plan, and you can cancel anytime.

Your students are waiting

Spin up your branded course platform today. Free to start, live in an afternoon.